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VOLUME I Edisi 2 , Oktober 2007
PERUBAHAN BUDAYA ORGANISASI RESPON TERHADAP PERUBAHAN LINGKUNGAN |
Fakultas Ekonomi Universitas Kristen Immanuel (UKRIM), Yogyakarta |
Organizational culture has a significant impact to performance of an economic company on a longterm, even it becomes the source in reaching a competitive and sustainable excellence. The organizational cultural role in responding an environmental change: an organizational culture as control, organizational culture as normative command, organizational culture as innovation, organizational culture as commitment, and organizational culture as strategy. |
organizational culture, environmental change, competitive excellence |
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